CWIM Book Club: Predictably Irrational, 3.2.2026
Members and non-members event
date & time
03/02/2026 7:00-8:00 pm EET
CWIM Live Q&A with the Author: “Predictably Irrational: The Hidden Forces That Shape Our Decisions” Featuring Dan Ariely, hosted by CFA Society New York.
Ever wonder why you overspend, procrastinate, or choose things that aren’t good for you—even when you know better? Join Dan Ariely, world-renowned behavioral economist and bestselling author of Predictably Irrational, for an eye-opening live Q&A that dives into the strange, surprising, and predictably irrational ways we make decisions.
In this interactive session, Ariely will unpack the invisible forces that shape our thinking—from pricing tricks and social norms to the psychology of temptation—and how we can outsmart them. Bring your questions, your curiosity, and maybe even your irrational side for a conversation that’s as entertaining as it is enlightening.
This is your chance to engage directly with one of the leading voices in behavioral science - the event will not be recorded, so DON’T MISS IT - LIVE!
By the end of the session, participants will be able to:
Identify common irrational behaviors and the cognitive biases that drive them.
Apply behavioral insights to real-world problems in decision-making, marketing, and policy design.
Analyze how context, framing, and emotions influence choices in predictable ways.
Reflect on their own decision-making habits and develop strategies for making more rational, effective choices.
It’s time to rethink how you think—with the expert who’s made irrationality make perfect sense.